We are required to research and define a specific make-up brand. This research will essentially include the 5 P's: Product, Packaging,Presentation,Promotion and Price Point. This research will also include visual investigations that reference the fashion/beauty ideals and trends discussed in the sessions as well.
The whole project is going to be focused mostly on one specific make-up brand, that we choose from a list given, and these are:
- ILLAMASQUA
- BOBBI BROWN
- YSL
- LAURA MERCIER
- DIOR
- REVLON
- ELLIS FAAS
- CHANEL
- TOM FORD
- SHISEIDO
- CHARLOTTE TILBURY
- NARS
- MAX FACTOR
- LANCOME
- MAC
- GIVENCHY
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